Experiments?

"HammerheadFistpunch" (hammerheadfistpunch)
11/05/2019 at 11:26 • Filed to: None

DISCUSSION (19)

For Sweden > HammerheadFistpunch
11/05/2019 at 11:28

Is this a mistake, or is Ernie actively sabotaging Kinja?

HammerheadFistpunch > For Sweden
11/05/2019 at 11:30

Kinja'd!!!

This is what we'll show whenever you publish anything on Kinja: > HammerheadFistpunch
11/05/2019 at 11:35

Someone else was seeing the same the other day, and at the time they seemed to be the only one.

HammerheadFistpunch > This is what we'll show whenever you publish anything on Kinja:
11/05/2019 at 11:37

I reset FS-es to default. Now its gone. I hope I’ve been labeled a troublemaker...that would be fun.

Dr. Zoidberg - RIP Oppo > HammerheadFistpunch
11/05/2019 at 11:39

Dank

CarsofFortLangley - Oppo Forever > HammerheadFistpunch
11/05/2019 at 11:40

Spanny is reading your entire history

HammerheadFistpunch > CarsofFortLangley - Oppo Forever
11/05/2019 at 11:41

I hope he likes my new garage door.

phenotyp > HammerheadFistpunch
11/05/2019 at 11:42

Posted about that.

phenotyp > This is what we'll show whenever you publish anything on Kinja:
11/05/2019 at 11:42

That was me.

CarsofFortLangley - Oppo Forever > HammerheadFistpunch
11/05/2019 at 11:43

No, your internet history

HammerheadFistpunch > phenotyp
11/05/2019 at 11:43

They are clearly experimenting with turning off comments selectively, but why its being exposed to people randomly is a kinja mystery.

This is what we'll show whenever you publish anything on Kinja: > HammerheadFistpunch
11/05/2019 at 11:44

I wondered what CTA might refer to, since it appears to be something about hiding comments behind one. So I googled.

https://www.investopedia.com/terms/c/call-action-cta.asp

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A call to action (CTA) is a marketing term that refers to the next step a marketer wants its audience or reader to take. The CTA can have a direct link to sales. For example, it can instruct the reader to click the buy button to complete a sale or it can simply move the audience further along towards becoming a consumer of that company’s goods or services. The CTA can suggest that the reader subscribe to a newsletter that contains product updates, for example. To be effective, a CTA should be obvious and should immediately follow the marketing message.

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The nature of the CTA varies by the advertising medium. For example, a television ad for a charity organization may end with a CTA that directs people to call a 1-800 number or to visit a webpage, whereas a charity’s monthly e-newsletter may just contain a “donate now” button in the body.

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Advertisers have found that data from the CTA represent a prime opportunity for AB testing , which tests the effectiveness of marketing methods. Wording and appearance matter for conversions. People who shy away from the term “free trial” sometimes react differently to “give it a try” or “access now.” In digital marketing in particular, it is possible to run tests in near real-time, tweaking the CTA as data on click through rates comes in.

A CTA can be the culmination of an advertisement or merely a step in the process. Sales filters where leads are collected, cultivated and converted will have multiple CTAs. For example, the process may begin with a CTA for the prospect to try a trial subscription and then continue with several midpoint CTAs to encourage an upgrade. This could be followed with a “final” CTA to maintain access if the lead has not been converted. Next, there may be an additional CTA sent within a certain period after the “last” CTA with a discount or other enticement for the prospect. Each CTA action can be worded differently based both on the last CTA the prospect ignored and the feedback from all potential customers from AB tests.

Digital marketing uses analytical feedback to adjust both the appearance and frequency of CTAs. Print and other traditional media lack feedback mechanisms that can match such immediacy, but there are still audiences that can be reached using these traditional channels. Whether digital or traditional, it is difficult to turn the audience into customers if an advertisement lacks a clear CTA.

HammerheadFistpunch > CarsofFortLangley - Oppo Forever
11/05/2019 at 11:44

goo, I hope he likes softroading youtube channels and garage door shopping results.

CarsofFortLangley - Oppo Forever > HammerheadFistpunch
11/05/2019 at 11:47

If he read mine, he’d get google results on volvo sunroofs (don’t ask), subaru offroad parts and homes in Vancouver

phenotyp > HammerheadFistpunch
11/05/2019 at 11:47

IT’S ALWAYS A MYSTERY

This is what we'll show whenever you publish anything on Kinja: > This is what we'll show whenever you publish anything on Kinja:
11/05/2019 at 11:53

It would be a brain genius move if they forced us to click an ad to vie w comments. They'd get so paid.

UserNotFound > This is what we'll show whenever you publish anything on Kinja:
11/05/2019 at 12:05

Holy crap that’s the most genius and most evil thing I have ever heard.

Takeover a platform with a strongly loyal commentariat. Groom them to hate their new owners. Then monetize their comments by making them click ads to complain about the new owners.

It.
Might.
Just.
Work.

If only EssExTee could be so grossly incandescent > HammerheadFistpunch
11/05/2019 at 12:27

Thin k it’s related to them blocking comments on sites that are rebelling.

His Stigness > HammerheadFistpunch
11/05/2019 at 14:54

Vox turns off comments on select articles on The Verge and it’s bullshit. Why even have a comment system if you’re just going to disable it when you know you’re going to get a massive discussion. It doesn’t make any sense.

If G/O turns off comments I won’t even bother going anymore.